InternetMarketingClub.org Presents 10 Strategies to Make Social Media Make Money

Jay Berkowitz, CEO of www.TenGoldenRules.com and Author of The Ten Golden Rules of Online Marketing will present, “10 Strategies to Make Social Media Make Money.”

Facebook has 400 million members! YouTube is the #3 site on the Internet! Twitter grew 1043%! This presentation will share 10 strategies to capitalize on the traffic you can generate from top social media websites.

* Learn the single best opportunity in social
* The first eCommerce strategies for Facebook
* Secrets to build your friends and followers
* Make social media money without facing FTC fines
* The 3 E's of social media
* Amazing apps

This free webinar will take place on Wednesday, March 17, 2010 12:30pmEST – 1:30pmEST. To register and for more information please visit: 10 Strategies to Make Social Media Make Money

The First .com Turns 25 Today

It is amazing to me that the very first .com is 25 years old today. Symbolics.com, was registered on March 15, 1985, and was the first dot-com web page. Today, there are more than 80 million dot com domain names, and today, owning a domain name is as easy as getting an email address. Following Symbolics.com, big companies like Apple, IBM, Intel and AMD bought their domain names. Today, the internet is more a necessity than ever before, and it’s definitely here to stay. I wonder how much traffic Symbolics.com will be getting today...

How to get a job in Internet Marketing

I teach an Internet Marketing Course for the University of San Francisco. Several of the students have asked me how to put their knowledge to work and get a job in Internet marketing. Despite the tough economy, one sector that is still looking for good people is the internet.

My best thoughts on finding jobs in this economy are on our website and an internet marketing podcast I recorded with 10 job hunting tips.

The 2 best suggestions I could share with you are 1. the vast majority of jobs come from relationships and 2. the best thing you can do to get a job in internet marketing is to do work in internet marketing (freelance and volunteer work count). Let me explain:

1. Relationships. The first thing most managers do when hiring is ask staff and friends 'Do you know anyone who is great at X?' The last thing we do is spend money on recruitment advertising. I love hiring people that I have worked with through volunteer committees or people I know form industry events. Get busy connecting with old friends and make sure people know what you're good at and what you're looking for. Also, find an excuse to stay top-of-mind each month. I love to help people out, but I am busy - you need to remind busy people that you're still looking.

2. I prefer to hire people with relevant experience and a great positive team-based attitude. We hired our Social Media Guru because she had a great can-do personality and a personal fitness blog that had higher ratings than our company blog. Companies were sending her free fitness products to sample hoping she'd blog about them. So how do you get real, relevant experience? Pick a cause that you are passionate about such as a local charity or non-profit and ask them how you could help. For example, the calls is doing some volunteer work for Rescue Rehab Home, a charity that rescues abandoned dogs. Volunteer for your local American Marketing Association or Interactive Marketing Association. Doing real interactive marketing work such as blogging, search engine optimization or social media (Facebook Fan Pages, YouTube videos, Twitter) is a great way to build your resume and show off your skills. Many hiring managers are likely in senior positions on the Board of Directors for these organizations. Or, do some freelance work to put on your resume. Websites such as www.Guru.com or www.eLance.com offer you the opportunity to make money doing real projects for real companies. Lastly - make yourself interactive! Create a great personal blog, make sure your Facebook and LinkedIn profiles are top notch. Google yourself to make sure there is lots of good news hitting the first page - if not get busy creating Social Media profiles to hit the first page of a search.

If you are looking, good luck for your job search and please let me know if there are other ways I can help. If you know someone who is looking for an internet marketing job, please share these tips and a link to our podcast with them. http://podcast.tengoldenrules.com/10goldenrules-podcast-episode32.html

Photo Credit Pieter Baert Flickr

Twitter's 10 Billionth Tweet

Jack Dorsey, one of Twitter's co-founders, sent the first tweet on March 21, 2006. Twitter hit a 10 billionth milestone late Thursday March 4, 2010 when someone clicked the update button. I could think of a hundred cool tweets number 10,000,000,000 could have been but unfortunately it appears the ground-breaking tweet was posted by someone who had set their feed to be private by default.

I’m the type of person that needs to know what the tweet said. I’m not asking for much Jack just a 140 character answer. We all know what the 5 billionth tweet said, “Oh Lord,” written by Robin Sloan. Anybody want to take a guess at what the 10 billionth tweet said? I’m thinking it could have been “If she admits the dinner she made tastes bad, do NOT agree. It's a trick…”

I’m hoping the next milestone, 20 billionth tweet, is going to be a little more interesting. We only have to wait 188 more days to find out. I can see you’re impressed with my math skills - don’t be - I checked GigaTweet...

Have You Checked Out Chrome Extensions?

Taking advantage of extensions for your browser of choice is a great way to customize your browsing experience. I tend to use Google Chrome, and lately have been paying more attention to the ton of extension options offered. The great thing about utilizing extensions for any browser is that you tailor your browsing experience to your own needs. Of course everyone will have their own preference on how they browse, and this gives you additional abilities to do so. There are three basic types of extensions offered with Google Chrome:

• Browser Actions
These extensions add a button or icon in the upper right hand corner of your browser.
• Page Actions
These extensions add an icon to your address bar for a variety of actions.
• Content Scripts
These extensions add a button in the upper right hand corner of your browser which will directly interact with the pages you visit.

Click & Clean
“Deletes your browsing history, typed URLs and other tracks from your PC; allows you to clear browsing data when Chrome closes.”

This extension is great for the days when your browser has fallen ill to “lazy browser syndrome.”

Webpage Screenshot
“Fast and simple solution to save JPG screenshots of any webpage; the first extension that captures the whole page.”

This extension is a nice alternative to the “print screen” function.

Learn More
To learn more about Google Extensions, check out the helpful video they have provided on the basics.

TrafficWave and Team OceanSwell - Part VI

Have you ever heard of Mel Fisher? He was a very famous treasure hunter who remains one of my heroes and who's story is a must-read for anyone in the online affiliate/MLM business. You can learn a little bit about him here, though I recommend reading his autobiography. Mel's signature saying was 'Today's the day!'. He said that every single time his crew went out to search for sunken, treasure-laden ships that he KNEW were there.

He'd go out to sea and the weather would send him back. He would organize one expedition after another as people mocked and ridiculed his efforts. 'You're a crackpot 'till you hit the jackpot', Mel would say. And then one day... he did. When he finally discovered his quest, the sunken treasure ship called 'Nuestra Señora de Atocha', he and his team saw gold bars strewn across the sea bed as far as the eye could see. In fact, a lot of it's still there! His personal story is AMAZING and should serve as a constant inspiration for anyone searching for online riches.

I bring up Mel Fisher's life story because, unlike Mel, most people will give up searching long before they ever find the online treasure chest that they're seeking. That's because it's well hidden, as are the keys to open it! But there are treasure maps and other clues available to all who will relentlessly seek for them. And the ones who will never, never quit are the ones who will find them.

About me: I've built a successful online business using the ideas, methods and programs contained in this blog. So can you. What do I mean by 'successful'? I mean that I am in the profit every month and that profit continues to grow steadily (slowly, but steadily) every single month - and will keep growing forever. Has it been easy? No, it has not. I won't lie to you. It has NOT been easy. It feels great now, but it didn't for a long time! Like Mel Fisher, I 'went out to sea' many times and returned empty handed and poorer for having funded the trip. But, like Mel, I'm one of those crazy people who kept at it even when it wasn't working. And that's how I am able to share my experiences with you.

Here are some truths about online success:

~ It's going to take longer than you think
~ It WILL work if you stay with it
~ You have to spend a little before earning anything (i.e. take risks)
~ You need a system
~ You must be CONSISTENT and PERSISTENT
~ You must have patience
~ You must continuously improve your methods
~ IT WILL BE WORTH IT

Of course, it goes without saying: Don't quit! To be honest with you, most people fail because they gave up way too soon. That's really the 'secret' that everyone seems to be searching for and it's the ultimate clue that will lead you to online riches. Given good, solid companies and marketing plans, the VAST majority of those who fail simply gave up too quickly. There is this strange illusion that online business is different from offline ('brick and mortar') businesses. It isn’t. Just because it's 'online' doesn't coat it with magic pixie dust. It's the same thing. Be realistic, treat your business as a BUSINESS and never, never quit.

The treasure awaits. Why not let Team OceanSwell help you in your quest to uncover it?

Internet Marketing Tips from Team OceanSwell - Part VII

In this business, one thing that you're going to want to do on a continual basis is track the results of your various ads and/or ad campaigns in any way you can. These days, there are plenty of good marketing systems out there which include a tracking feature - TrafficWave and TE Tool Box, for example. There are plenty of others.

You might as well know that you're limiting your success if you don't test and re-test various versions of your ads to see which pull the best results. Things like ad headlines, graphics, special offers or even where you are running the ad - all of that should be tracked. Do NOT ignore these tools! I realize that for many people, Internet Marketing is more of an interesting hobby or diversion than anything else. But if you're truly serious about this, then you are going to need to use ad-tracking so that you can fine-tune your marketing message for MAXIMUM impact. You do want maximum impact, right? Of course you do!

On another note, you do know that you can market off-line, right? Yeah, I know. It's the thing that nobody wants to do. But that's why nobody does it. Charity groups, church fundraisers, little league clubs, college business clubs and many similar groups would be perfect places to give a little presentation to. I've actually had some success with old-school business cards and fliers. If you're clever and inventive, you might be surprised at the results you can get! One of the keys to successful advertising is to do it where nobody else is. If you really, really want want you think you want (online success, a better job or even a mate!), then marketing needs to become a part of your every day life. In fact, it should actually BE a lifestyle. Whether you are selling a product, selling a service (such as Team OceanSwell) or selling yourself, you need to be using every available tool at your disposal. But remember, these tools and tactics only work if you USE them.