You can only get the most out of your site if you boost your web presence through SEO. Here are some helpful tips for getting started:
- Research top keywords for your industry and your site and get some statistics to help you decide which ones would be best for your optimization process. This helpful free Google tool is a great place to get started.
- Include meta tags on each page for your site. You're going to want to make sure that you have a meta description, meta title, and meta keywords in the code for each page to help the search engines better index you. Having an H1and H2 with keywords in the title is also helpful.
- Optimize your on-page copy by using keywords you have selected for your meta tags on each page. Be sure not to put too many keywords on one page - this keyword stuffing could get you in trouble with the search engines.
- Build links to trusted websites and blogs. If you have partners who have websites, ask them to provide a link to your site. Offer to guest post on popular blogs to gain more backlinks as well.
- Provide blog content on your own site and add more pages when you can so that there are more pages indexed by search engines. The more new, fresh content you can provide, the better. It's also a great opportunity to ask for guest posts on your blog from others in exchange for a guest post on their blog.