Aside from the obvious importance of producing quality content, Dr. Pete’s blog post on SEOmoz highlights the word “diversify” as the #1 tip for SEO in 2013. Your marketing strategy has to include unique and quality content along with a rich mixture of tactics, or soon Google will catch up to your website.
What does he mean by diversify? Here is a breakdown:
1. Diversify Anchor Text
2. Diversify Your Links
3. Diversify Traffic Sources
4. Diversify Your Marketing
5. Diversify Your Point Of View
The SEO landscape has changed dramatically over the past few years. Some of the prior methods just don’t work as effectively nowadays. It is more important now than ever before to update your approach to present day SEO.
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