Create a Video Sitemap

Having trouble getting your videos indexed by Google? There are a few ways to help Google both find and index the video files on your website. One almost surefire way to assist Google is to create a video sitemap. If implemented correctly, a video sitemap provides search engines with substantially more information than even a regular sitemap. Through use of a video sitemap, you can provide important information about your videos including the urls of the pages on which they reside, titles, keywords, thumbnails, and more.

Once you create a video sitemap, it is very easy to submit to Google. You simply submit it within your Google Webmaster Tools account the same way you submit a sitemap of your website. By submitting a video sitemap, you can substantially increase the likelihood of your videos showing up in Google's search results.

Bing Looking to Increase Market Share with Visual Search

Bing has announced its next tactic to compete with Google in search. They are taking image searching a step further with “Visual Search”. Visual Search returns thumbnail images for specific search results. The main feature of Visual Search is the ability to refine a query, thus making the thumbnails that no longer match fly off the results page. The remaining thumbnails are in turn resorted.

The value of Visual Search is the blending of structured data into search results. Bing is pushing the envelope by returning structured data in a wider range of searches, including sports, travel, and product reviews.