Even if you're no photographer or videographer, you can make good use out of brilliantly placed images on your social channels. With the right forethought, a bit of time and the right focus, your fans will appreciate and respond with a bit more personality.
Although the landscape of social marketing and online advertising tends to constantly change, there's one aspect that remains consistently the same throughout the years: images. Brilliant photos and captivating videos will always be at the forefront of branding, and it's time that your social channels received an update. From Twitter avatars to Facebook banners, your images tell a lot more about your brand than you might think. With a little time and audience analyzing, you can select the perfect images to help improve the reach of your online marketing.
In this webinar, you will learn how to:
- Appeal to your fanbase through relative images
- Improve conversation through picture-based sharing
- Create a more favored brand experience among users
Click here to register for FREE (8-7-13 at 12:30pm EST)
http://bit.ly/150CeCQ
About Matt Wooddy:
For the last six years, Matt Wooddy has used his social wizardry to completely turn around the online presence of over 200 brands. Understanding that social media is more than just a place to promote your business, he uses personal interaction and entertaining messages to improve the branding and interest of any given company. His industry knowledge has ranged from tattoo magazines and motorsport news channels to skin care products and dental practices. Matt realizes that it's not so much the product that drives a good social campaign, but it's the ability to communicate with your fans and followers in a personal way that makes a difference. As a freelance photographer, visual artist and musician in his free time, Matt has developed these personal skills that connect humans with each other. Though not a marketing expert in the traditional sense, the advent of online marketing has made Matt Wooddy a proven veteran in his respective fields.Click here to register for FREE (8-7-13 at 12:30pm EST)
http://bit.ly/150CeCQ
Showing posts with label Social Media webinar. Show all posts
Showing posts with label Social Media webinar. Show all posts
Wednesday, August 7, 2013
Tuesday, July 16, 2013
Tomorrow's webinar with @ERontheWeb - Beyond Social Media Marketing: Improving Customer Service and Product Excellence
We are truly excited for tomorrow's webinar, because it dives into the very subject matter that often needs the most focus in the online marketing world: customer service. Since the advent of the Internet and the online brand presence, companies have scrambled to improve their customer service skills in order to better appeal to the consumer and improve product excellence.
The location and method that a customer wants to communicate is becoming an extremely critical important piece of Social Media. From Facebook to Twitter, social networking IS transforming the world of customer service - enabling businesses to interact with customers like never before. We all need to get ready for the next phase in Customer (Social) Support!
The session will explore Social Media customer support strategies from top companies including Comcast, Zappos and Southwest Airlines, as well as AOL's very own strategy. Discussion will include what works and what doesn't work.
Click here to register for FREE (7-17-13 at 12:30pm EST)
https://attendee.gotowebinar.com/register/9086609634796060416
About Erin Robinson:
Erin Robinson is Senior Communications Manager at AOL, driving the newly formed customer support on sites such as Facebook, Twitter and various community forums for AOL. Previously as AOL’s Social Media Manager she developed social listening channels and response mechanisms as well as worked with other teams to create social customer care solutions for their products, programs and services. Erin is AOL champion and evangelist for social support and education for product teams to participate in the social setting. In addition to her roles with AOL, she is also the Social Media Chair for American Cancer Society’s Relay for Life and Cure by Design. She has created training and education on the power and need for social presence and support for these activities.
Prior to that, she worked for USA WEEKEND Magazine (Gannett) as a Market Development Specialist. She has obtained certification in Advanced Social Medial Skills from the University of San Francisco; and is obtaining her PMP certification. If all of that does not spell out her commitment to social media; she has led social media panels and classes, and is developing a blog and training program on the importance of social media to and for customer care. Basically, she is a social media nerd and is happy to be here spreading her nerdiness to all of you. Don’t forget to follow her! @ERontheWeb
Click here to register for FREE (7-17-13 at 12:30pm EST)
https://attendee.gotowebinar.com/register/9086609634796060416
The location and method that a customer wants to communicate is becoming an extremely critical important piece of Social Media. From Facebook to Twitter, social networking IS transforming the world of customer service - enabling businesses to interact with customers like never before. We all need to get ready for the next phase in Customer (Social) Support!
The session will explore Social Media customer support strategies from top companies including Comcast, Zappos and Southwest Airlines, as well as AOL's very own strategy. Discussion will include what works and what doesn't work.
Click here to register for FREE (7-17-13 at 12:30pm EST)
https://attendee.gotowebinar.com/register/9086609634796060416
About Erin Robinson:
Erin Robinson is Senior Communications Manager at AOL, driving the newly formed customer support on sites such as Facebook, Twitter and various community forums for AOL. Previously as AOL’s Social Media Manager she developed social listening channels and response mechanisms as well as worked with other teams to create social customer care solutions for their products, programs and services. Erin is AOL champion and evangelist for social support and education for product teams to participate in the social setting. In addition to her roles with AOL, she is also the Social Media Chair for American Cancer Society’s Relay for Life and Cure by Design. She has created training and education on the power and need for social presence and support for these activities.
Prior to that, she worked for USA WEEKEND Magazine (Gannett) as a Market Development Specialist. She has obtained certification in Advanced Social Medial Skills from the University of San Francisco; and is obtaining her PMP certification. If all of that does not spell out her commitment to social media; she has led social media panels and classes, and is developing a blog and training program on the importance of social media to and for customer care. Basically, she is a social media nerd and is happy to be here spreading her nerdiness to all of you. Don’t forget to follow her! @ERontheWeb
Click here to register for FREE (7-17-13 at 12:30pm EST)
https://attendee.gotowebinar.com/register/9086609634796060416
Wednesday, May 29, 2013
Today's webinar with @EricSchwartzman teaches you about Scaling Social Media Inside Organizations
Social media plays such an integral role in business, connecting consumers and products more closely than ever before. While social media is just as important as your employee handbook, most never dive deep into the abilities this newer service can offer. As a result, social media campaigns tend to suffer in digital networking.
Therefore, social media needs to be taught to organizations so that everyone is on the same page. Because it's nearly impossible to train entire teams of employees without interrupting day-to-day operations, it takes a careful lesson plan in order to activate everyone's awareness.
Join Eric Schwartzman, arguably the most experienced corporate social media trainer in the world, and learn how to design and produce real-world and on-demand social media training programs that effectively accelerate and broaden digital literacy inside organizations. In this webinar, you will learn to:
- Develop business cases for social media training.
- Implement social media training for different departments and roles.
- Discover what employees need to learn the most.
- Choose between live and on-demand social media training.
- Plan and schedule live trainings.
- Produce and deliver techniques for on-demand training.
- Uncover social media training case studies.
Click here to register for FREE (5-29-13 at 12:30pm EST)
http://bit.ly/11VX5aG

About Eric Schwartzman:
Eric Schwartzman is Founder and CEO of online social media training provider Comply Socially, whichhelps employers manage the risk and capitalize on the opportunities of social media in the workplace.
He is also an independent communications consultant for hire to businesses, global nonprofits, the US Military, US Federal government agencies and foreign governments. His consulting services include digital strategy, social media audits, social media policy development, online public relations, social media marketing, search engine optimization and web development.
Schwartzman founded iPRSoftware, his best-selling book "Social Marketing to the Business Customer" is the first book devoted exclusively to social media for business-to-business communications, and he's founding chair of the Digital Impact Conference in NYC.
You can also find him on Google+.
Click here to register for FREE (5-29-13 at 12:30pm EST)
http://bit.ly/11VX5aG
Therefore, social media needs to be taught to organizations so that everyone is on the same page. Because it's nearly impossible to train entire teams of employees without interrupting day-to-day operations, it takes a careful lesson plan in order to activate everyone's awareness.
Join Eric Schwartzman, arguably the most experienced corporate social media trainer in the world, and learn how to design and produce real-world and on-demand social media training programs that effectively accelerate and broaden digital literacy inside organizations. In this webinar, you will learn to:
- Develop business cases for social media training.
- Implement social media training for different departments and roles.
- Discover what employees need to learn the most.
- Choose between live and on-demand social media training.
- Plan and schedule live trainings.
- Produce and deliver techniques for on-demand training.
- Uncover social media training case studies.
Click here to register for FREE (5-29-13 at 12:30pm EST)
http://bit.ly/11VX5aG

About Eric Schwartzman:
Eric Schwartzman is Founder and CEO of online social media training provider Comply Socially, whichhelps employers manage the risk and capitalize on the opportunities of social media in the workplace.
He is also an independent communications consultant for hire to businesses, global nonprofits, the US Military, US Federal government agencies and foreign governments. His consulting services include digital strategy, social media audits, social media policy development, online public relations, social media marketing, search engine optimization and web development.
Schwartzman founded iPRSoftware, his best-selling book "Social Marketing to the Business Customer" is the first book devoted exclusively to social media for business-to-business communications, and he's founding chair of the Digital Impact Conference in NYC.
You can also find him on Google+.
Click here to register for FREE (5-29-13 at 12:30pm EST)
http://bit.ly/11VX5aG
Tuesday, May 7, 2013
This week's webinar with @EricSchwartzman - Scaling Social Media Engagement Inside Organizations
While social media policies are a critical component of corporate governance, like employee handbooks,
most people never read them. And if they do, it’s highly unlikely they’ll actually understand them well
enough to be able to comply. Policy doesn’t teach itself.
In the analog era, we the media-trained are official representatives. But given how ubiquitous social media
has become, we need to start social media training entire organizations. However, that creates some unique
challenges because it’s s impossible to teach key concepts and best practices to an entire organization
without disrupting day-to-day operations.
Join Eric Schwartzman, arguably the most experienced corporate social media trainer in the world, and
learn how to design and produce real-world and on-demand social media training programs that effectively
accelerate and broaden digital literacy inside organizations. In this webinar, you will learn to:
- Develop business cases for social media training.
- Implement social media training for different departments and roles.
- Discover what employees need to learn the most.
- Choose between live and on-demand social media training.
- Plan and schedule live trainings.
- Produce and deliver techniques for on-demand training.
- Uncover social media training case studies.
Click here to register for FREE (5-8-13 at 12:30pm EST)
http://bit.ly/XRCvsN
About Eric Schwartzman:
Eric Schwartzman is Founder and CEO of online social media training provider Comply Socially, whichhelps employers manage the risk and capitalize on the opportunities of social media in the workplace.
He is also an independent communications consultant for hire to businesses, global nonprofits, the US
Military, US Federal government agencies and foreign governments. His consulting services include
digital strategy, social media audits, social media policy development, online public relations, social media
marketing, search engine optimization and web development.
Schwartzman founded iPRSoftware, his best-selling book "Social Marketing to the Business Customer"
is the first book devoted exclusively to social media for business-to-business communications, and he's
founding chair of the Digital Impact Conference in NYC.
You can also find him on Google+.
Click here to register for FREE (5-8-13 at 12:30pm EST)
http://bit.ly/XRCvsN
most people never read them. And if they do, it’s highly unlikely they’ll actually understand them well
enough to be able to comply. Policy doesn’t teach itself.
In the analog era, we the media-trained are official representatives. But given how ubiquitous social media
has become, we need to start social media training entire organizations. However, that creates some unique
challenges because it’s s impossible to teach key concepts and best practices to an entire organization
without disrupting day-to-day operations.
Join Eric Schwartzman, arguably the most experienced corporate social media trainer in the world, and
learn how to design and produce real-world and on-demand social media training programs that effectively
accelerate and broaden digital literacy inside organizations. In this webinar, you will learn to:
- Develop business cases for social media training.
- Implement social media training for different departments and roles.
- Discover what employees need to learn the most.
- Choose between live and on-demand social media training.
- Plan and schedule live trainings.
- Produce and deliver techniques for on-demand training.
- Uncover social media training case studies.
Click here to register for FREE (5-8-13 at 12:30pm EST)
http://bit.ly/XRCvsN
About Eric Schwartzman:
Eric Schwartzman is Founder and CEO of online social media training provider Comply Socially, whichhelps employers manage the risk and capitalize on the opportunities of social media in the workplace.
He is also an independent communications consultant for hire to businesses, global nonprofits, the US
Military, US Federal government agencies and foreign governments. His consulting services include
digital strategy, social media audits, social media policy development, online public relations, social media
marketing, search engine optimization and web development.
Schwartzman founded iPRSoftware, his best-selling book "Social Marketing to the Business Customer"
is the first book devoted exclusively to social media for business-to-business communications, and he's
founding chair of the Digital Impact Conference in NYC.
You can also find him on Google+.
Click here to register for FREE (5-8-13 at 12:30pm EST)
http://bit.ly/XRCvsN
Tuesday, April 30, 2013
This Wednesday's Webinar with @JayBerkowitz: PR Campaigns and Social Media
As social media continues to develop and enrich our marketing lives, you have to wonder just how much the traditional PR campaign plays into our strategies. With the ever-changing face of online marketing, there are a few ways you can integrate the two for a much healthier relationship. Jay Berkowitz, Internet Marketing Club Founder, and CEO ofwww.TenGoldenRules.com will share recommended strategies for generating Public Relations coverage from Social Media
The presentation will cover:
· Building social relationships with the media
· Monitoring and lead identification strategies
· How to make your news social
· Strategies to get new to news to flow uphill, and downhill
· Facebook and PR
· Search Engine Optimized press releases
· The 3 E’s of Social Media
· A Cascading Content strategy for your Social Media
Click here to register for FREE (5-1-13 at 12:30pm EST):
http://bit.ly/11A4koF
About Jay Berkowitz:
Jay Berkowitz is an author, an educator, an International keynote speaker and an award-winning thought leader. A senior online marketing professional with over twenty years of marketing experience, Mr. Berkowitz has managed marketing departments for Fortune 500 brands: Coca-Cola, Sprint and McDonald's Restaurants, and he has developed online and offline strategies for AT&T and leading health and fitness website eDiets.com.
Mr. Berkowitz is the author of The Ten Golden Rules of Online Marketing Workbook, the Founder and CEO of www.TenGoldenRules.com, a strategic online marketing consulting business based in Boca Raton, Florida. He is the host of the Ten Golden Rules of Internet Marketing Podcast, an Adjunct Professor with the University of San Francisco Internet Marketing Course and he has been profiled in the Wall Street Journal, The Business Journals and he was interviewed on FOX Business TV.
Click here to register for FREE (5-1-13 at 12:30pm EST):
http://bit.ly/11A4koF
The presentation will cover:
· Building social relationships with the media
· Monitoring and lead identification strategies
· How to make your news social
· Strategies to get new to news to flow uphill, and downhill
· Facebook and PR
· Search Engine Optimized press releases
· The 3 E’s of Social Media
· A Cascading Content strategy for your Social Media
Click here to register for FREE (5-1-13 at 12:30pm EST):
http://bit.ly/11A4koF
About Jay Berkowitz:
Jay Berkowitz is an author, an educator, an International keynote speaker and an award-winning thought leader. A senior online marketing professional with over twenty years of marketing experience, Mr. Berkowitz has managed marketing departments for Fortune 500 brands: Coca-Cola, Sprint and McDonald's Restaurants, and he has developed online and offline strategies for AT&T and leading health and fitness website eDiets.com.
Mr. Berkowitz is the author of The Ten Golden Rules of Online Marketing Workbook, the Founder and CEO of www.TenGoldenRules.com, a strategic online marketing consulting business based in Boca Raton, Florida. He is the host of the Ten Golden Rules of Internet Marketing Podcast, an Adjunct Professor with the University of San Francisco Internet Marketing Course and he has been profiled in the Wall Street Journal, The Business Journals and he was interviewed on FOX Business TV.
Click here to register for FREE (5-1-13 at 12:30pm EST):
http://bit.ly/11A4koF
Tuesday, November 27, 2012
InternetMarketingClub.org Presents: Innovative Social Media Conversion Case Studies
InternetMarketingClub.org founder and CEO Jay Berkowitz presents this Wednesday's webinar on 10 Innovative Social Media Conversion Case Studies. Social media has been an integral part of online marketing campaigns for some time now, but how can you really be sure that it's working to your advantage? In this webinar, you’ll learn how to generate traffic from Social Media and turn that traffic into real leads and sales through 10 real-world examples.
-Dissect 10 successful social media conversion strategies
-Reciprocity Conversions
-Stairstepping to conversions
-The If You Like…conversion strategy
-A Free Audio Gift Conversion
Click here to register for FREE (11/28/12 at 12:30pm EST):
http://bit.ly/IMCreg2
About Jay Berkowitz:
Jay Berkowitz is an author, an educator, an International keynote speaker and an award-winning thought leader. A senior online marketing professional with over twenty years of marketing experience, Mr. Berkowitz has managed marketing departments for Fortune 500 brands: Coca-Cola, Sprint and McDonald's Restaurants, and he has developed online and offline strategies for AT&T and leading health and fitness website eDiets.com.
Mr. Berkowitz is the author of The Ten Golden Rules of Online Marketing Workbook, the Founder and CEO of www.TenGoldenRules.com, a strategic online
marketing consulting business based in Boca Raton, Florida. He is the host of the Ten Golden Rules of Internet Marketing Podcast, an Adjunct Professor with the University of San Francisco Internet Marketing Course and he has been profiled in the Wall Street Journal, The Business Journals and he was interviewed on FOX Business TV.
Click here to register for FREE (11/28/12 at 12:30pm EST):
http://bit.ly/IMCreg2
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