Monday, August 9, 2010 Presents Case Study: BP in Online Media

Join Jay Berkowitz, Chief Executive Officer and Stuart Smith of the Search Team of, as they present, “Case Study: BP in Online Media”. This webinar will look at BP Oil’s Social Media, Pay Per Click and a Facebook Fan Page Case Study.

This presentation will explain the following topics:

• Demonstrate how BP used Pay Per Click Advertising to inject themselves into the online conversation
• Best Practices for Establishing Facebook Business Pages
• Tactics Used for Viral Penetration of the BP Case Study
• Understanding the Results of Exposure from Facebook Pages
• Advanced Strategies for Viral Penetration of Facebook Business Pages

This free webinar will take place Wednesday, August 11, 2010 12:30pmEST – 1:30pmEST. To register and for more information please visit: Case Study: BP in Online Media