InternetMarketingClub.org Presents Building Your Personal Brand Using the Web and TV

Join Randy Alvarez, CEO and Founder of THE WELLNESS HOUR INC, as he presents, “Building Your Personal Brand Using the Web and TV”. This renowned speaker will explain the best practices for effectively building your personal brand with leading marketing techniques.

This presentation will cover the following topics:

• Proven methods for using professional video to build your personal brand on your website, with social media and on local television
• How to cash in on your passion using video blogs
• Cutting-Edge trends in Social Media Marketing

In 1998, Randy Alvarez launched the effort that would become The Wellness Hour. Since then, more than 900 episodes have been produced and have featured some of the nation’s leading medical and dental specialists.

As an accomplished speaker, Alvarez has shared his message with leading industry groups such as the Nobel Biocare, American Academy of Facial Plastic Surgery, The North American Society of Periodontics, The American Academy of Cosmetic Surgery, Seattle Study Club, The Schwarzbein Principle Certification Training for Physicians, and Loma Linda University Dental School.

Alvarez recently launched his new project, www.randyalvarez.tv, to help health practitioners stay abreast with new marketing trends. His video blog is known as America’s weekly advertising, marketing and personal branding report.

This free webinar will take place Wednesday, April 27, 2011 12:30pmEDT – 1:30pmEDT. To register and for more information please visit: Building Your Personal Brand Using the Web and TV

Awesome Free Seminar - Find out what's coming next in Internet Marketing

The internet has become the essential hub for all business and personal communications. Sign up now for a FREE Webinar Thought Leaders Forum - What's Next in Internet Marketing on Thursday, April 30th at 12:30 EST to find out what is coming next in online marketing from some of the top names in the online marketing arena.

The All-Star Panel will include the following Internet Marketing Gurus:
- Jay Berkowitz, Keynote Speaker and Author of the Ten Golden Rules of Online Marketing
- Rohit Bhargava, Marketing Blogger and Author of "Personality Not Included"
- Maria Harrison, Interactive Marketing Genius
- Jim Kukral, The Biz Web Coach
- Search expert Joe Laratro
- Multi-Million dollar internet entrepreneur David McInnis Founder of PRWeb and People Pond
- Facebook Goddess Mari Smith
- Web Semantics expert Richard Stanton, CEO of Bintro.com

What you will learn:

* Why is there so much buzz about Twitter and how can I make it work for me?
* What are top strategies for marketing your business online?
* How to use social media websites for business?
* What is the future for Google and search marketing?
* What are the best approaches to market your personal brand?

Click here to Sign up now for the FREE Webinar Thought Leaders Forum - What's Next in Internet Marketing on Thursday, April 30th at 12:30 EST.

Using The Right Avatar to Promote Your Personal Brand

When it comes to a having a social media profile, you can’t avoid uploading an avatar. An avatar is a photo that represents you. Majority of the time, the size of an avatar ranges from 125x125 or 80x80, but usually it’s in the form of a square. Most people don’t realize that it’s important to use an avatar, but it is very important.

It is best to use an avatar of your face. Also, if you really want to stand out, you can add something that also represents you, perhaps a color that represents you or your brand. If you want to succeed in social media as an individual, it's better to use your own picture in an avatar, rather than a company logo. A company logo as an avatar is best to represent the company, not so much a person who works in the company.

Not familiar with Photoshop but you have a photo you’d want to use as your avatar? There is a useful website that helps you create an avatar for the website you want to use it on. MyPictr.com allows you to upload a photo and crop it to your liking, while keeping the correct dimensions for the social media website of your choice. Popular networks include Facebook, Twitter, YouTube, MySpace and more.

CheckUsernames Checks Your Brand Name Across Social Networks

With the popularity of Twitter and the many people starting to be aware of it, the best advice for businesses would be to secure your brand name. CheckUsernames.com allows you to check your brand name across popular social networks, such as MySpace, YouTube, Twitter, Digg and Flickr. This site not only shows you what usernames have already been taken, but can also give you ideas on social networks to check out you may not have known about.

Google Chrome and How It Can Affect SEO

This week Google Chrome launched and personally I find it to be really useful. As far as features go, the navigation bar works double as a Google search bar and as you type, you will see related search queries and even domains to visit that are either the #1 ranking organic Google result or pages that you've recently visited relevant to that query.

This means that if you are a company that wants to rank for a specific term, it's to your benefit to be in the top #1 spot, which now will mean the competition will be tough if you are in a niche that is competitive. Online branding for your company also becomes even more important since typing a company name in the search/navigation bar should automatically come up with your brand name as a URL suggestion.

Being that Google Chrome just came out, there is a lot more room for improvement, such as being able to add extensions and other plug ins to make the browser more personalized for the type of user you are. I'm definitely looking forward to that!

If you haven't yet, learn more about Google Chrome and its features, including videos about each one.

How to Start Branding Your Business Online

When is comes to branding your business online, getting your business name out there is of the utmost importance. You want to get your name out there so when people think of a product or a service, they think of your brand name associated with it. So, if the time has come for you to start branding your business online, the following are a few initial steps that can help start branding your company name on the internet.

First, buy a domain name for your company name. If you company’s name is Branding Example, you want to make sure you secure a domain name that reflects that, such as brandingexample.com. You also want to buy similar domain names in case someone tries to type in a variation. For example, you might also consider purchasing branding-example.com, brandingexample.net, and brandingexamples.com.

Second, build a website focused around what you do, how you do it, and what you stand for. On your website, be sure to have an about us page giving ample information on what you do and your background information. This page will help build trust with potential customers.

Third, build business profiles. Facebook.com, Linkedin.com, Naymz.com, and Zoominfo.com are just some of the free sites available where you can create a profile about your business. These sites are public information and can show up in the search results. These are a great way to spread your brand name.